Hi, I'm Shoon Lai Yee Mon

International Business Student | Digital Marketing Enthusiast | Content Creator

Passionate about digital marketing, project management, and social media strategy. I bridge the gap between business and customers through creative content and strategic thinking.

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Shoon Lai Yee Mon

About Me

I am a motivated International Business student at Rangsit University, passionate about the intersection of digital marketing, project management, and social media strategy.

Through my coursework and professional experiences, I've developed skills in content creation, audience engagement, AI-powered design, and team collaboration. I thrive on understanding business-customer connections and creating meaningful engagement.

I'm always eager for new challenges and hands-on experiences that allow me to grow professionally and contribute to innovative projects.

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Education

Rangsit University

International Business

2023 - Present

Family Private High School

All Distinctions

2018 - 2019

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Skills

Management Digital Marketing Leadership Communication Critical Thinking Teamwork
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Languages

🇲🇲 Myanmar (Native)

🇬🇧 English (Advanced)

🇰🇷 Korean (Intermediate)

🇨🇳 Chinese (Basic)

Experience

General Manager

2020 - 2022

Myanmar Golden Star Beer and Restaurant

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🎯 Main Challenges

  • Managing a team with limited prior management experience
  • Maintaining consistent service quality during post-high school transition
  • Adapting to rapidly changing customer preferences and market conditions
  • Balancing operational costs while maintaining profitability

💡 Solutions

  • Developed strong communication channels through regular meetings and feedback
  • Implemented standard operating procedures for consistent service
  • Conducted market research to understand and meet customer needs
  • Optimized inventory management and negotiated better supplier terms

✨ Key Achievements

  • Boosted sales through targeted customer engagement and promotions
  • Built and led a cohesive team that improved operations
  • Gained valuable leadership and problem-solving experience
  • Maintained positive relationships leading to repeat business

General Secretary

2023 - 2024

RIC Music Club

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🎯 Main Challenges

  • Coordinating multiple events with limited budget and resources
  • Managing communication between diverse club members and university admin
  • Balancing academic responsibilities with club commitments
  • Ensuring high participation and engagement in activities

💡 Solutions

  • Created detailed event planning timelines and budget systems
  • Established clear communication protocols using digital platforms
  • Delegated tasks based on team members' strengths and availability
  • Developed engaging promotional materials to attract members

✨ Key Achievements

  • Organized successful festivals, workshops, and concerts
  • Contributed to winning "Club Award" for excellence in collaboration
  • Demonstrated strong leadership in recruitment and task management
  • Enhanced ability to work with diverse teams on complex projects

Market Research Intern

2024

360ed

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🎯 Main Challenges

  • Understanding U.S. influencer market with limited international knowledge
  • Engaging with influencers across different time zones and cultures
  • Learning about educational AR/VR products in evolving tech landscape
  • Contributing to AI content development with limited technical background

💡 Solutions

  • Conducted extensive research on U.S. market trends and strategies
  • Developed cultural sensitivity and adapted communication styles
  • Invested time learning AR/VR technology and educational applications
  • Collaborated with technical team to understand AI processes

✨ Key Achievements

  • Successfully researched U.S. influencer market for AR/VR education
  • Gained insights into cultural diversity and international work ethics
  • Assisted in developing Grade 5 & 6 applications using AI content
  • Enhanced cross-cultural communication and research skills

Marketing Team Member

2024

Riseup Organization

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🎯 Main Challenges

  • Generating fresh and engaging content ideas consistently
  • Understanding complex engagement metrics and data analytics
  • Working with team members of varying skill levels and perspectives
  • Meeting monthly reporting deadlines with quality standards

💡 Solutions

  • Researched trends and competitor strategies for creative inspiration
  • Learned analytics tools and attended training to improve skills
  • Fostered open communication and regular brainstorming sessions
  • Developed efficient workflows and templates for reporting

✨ Key Achievements

  • Developed campaigns that significantly improved page engagement
  • Analyzed data to identify and implement improvement opportunities
  • Prepared comprehensive reports that informed strategic decisions
  • Strengthened digital marketing and collaboration abilities

Projects & Achievements

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Machine Learning Research Paper

The Role of Machine Learning in Personalizing Media Streaming Platforms

Conducted comprehensive research on how ML algorithms personalize user experiences in streaming platforms, gathering insights from Rangsit University students.

Research Machine Learning Media
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YASA Project

Environmental Challenges Research

Collaborated with international students to research pressing environmental challenges and proposed innovative strategies. Enhanced cross-cultural communication skills in a diverse team environment.

Teamwork Research Sustainability
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AI Workshop

Prompt & Image Generation Training

Participated in hands-on AI workshop focused on prompt engineering and AI-powered image generation. Gained practical experience with modern AI tools for content creation.

AI Content Creation Learning

Let's Connect

I'm always open to new opportunities, collaborations, and conversations. Feel free to reach out!

Email

shunlaiyeemon@gmail.com

Phone

0909922257

Location

Lak Hok, Mueang Pathumthani
Pathumthani, 12000